Now what are Microsoft on about?
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Just got the following email from Microsoft AdCenter:
” We’re excited to announce the release of the Microsoft Content Ads Beta to all U.S. adCenter advertisers on August 29! With this release, you can extend your advertising reach beyond search, and choose how your accounts are upgraded. If you’re not ready for Content Ads at this time, fill out this web form by August 26 to upgrade in search-only mode. “
Two points. One I’m not in the US. Two, what the jiggery is the Content Ads Beta and if it’s a beta why do I have to opt out of it? Surely a beta is a test. You don’t just force everyone onto the beta programme. Or obviously, if you’re Microsoft, you do.
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