MyBlogLog-ahoo!
I must have missed this one being announced but it appears that MyBlogLog, purveyors of popular blog readership tracking/social networking widgets, has been acquired by Yahoo.
On trying to sign in this morning I found I needed to log in with a barely remembered Yahoo ID I set up a million years ago and merge in my MyBlogLog account. The only other difference I could see is that the site seems to be painfully slow.
Yahoo are certainly on an acquisition frenzy at the moment (they recently made a more high profile purchase of Zimbra) but I’m not quite sure what the strategic aim of this one is. Are they building a Google Analytics competitor? Adding more blogs to their search index? Or just burning through some cash for the fun of it?
Update: Seems this acquisition happened in January which is why I was unaware of it. I wasn’t even blogging then so hadn’t heard of MyBlogLog
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